Hula Hoop - Sell 100 Million in 2 years
July 28th, 2007
Hoops have a 3,000 years tradition. In ancient Egypt hoops were made out of grape vines and were propelled around the ground with sticks. In 1957 the Hula Hoop was reinvented by Richard Knerr and Arthur Medlin, founders of the Wham-O toy company. Two years after its release Wham-O sold had sold over 100 million Hula Hoops.
While reading the history on the hoop we thought this can be a great inspiration to Radiux. Granted Yellow Pages are only about 115 years old and 100 Million in two years might not be too realistic (but who knows). Anyway, we definitely had great fun integrating the Hula Hoop into one of our video promotion - watch the video here.

On Wednesday, July 19th 2007